I suspect that the team behind the current TRESemmé hair-care product adverts didn't show their spot to enough focus groups. I refuse to believe that, if they had, none of them would have noticed that, just after The Hair-Care Industry Traitor has told us how much he loves to see women looking good and enjoying themselves, his little monologue and the slogan sort of run together to produce:
"Look at you: professional, affordable..."
I would have loved to put a bit more effort and research into this to give those of you who've missed out on this disturbing little campaign a better picture of it, but as it turns out, Forrest Gump is on. You never had a chance, really.
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